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All The Bitter

Chico, CABrand · Retailer · Specialty food shop

We met while working together as sommeliers at The French Laundry in Napa Valley, where our lives revolved around wine, beer, and cocktails. After starting a family, we decided alcohol was no longer part of our daily lives—but great-tasting drinks absolutely were. Once we started making non-alcoholic cocktails at home, we had a hard time finding alcohol-free bitters, and nothing that truly felt classic. So we set out to make our own. Drawing on our background in flavor, balance, and structure, we developed a line of small-batch, alcohol-free cocktail bitters made from whole, organic plants and produced by hand in Chico, California. Today, All The Bitter is used in top bars and restaurants, as well as in homes around the world. Whether you’re drinking alcohol, cutting back, or skipping it altogether, our goal is the same: to help you make better-tasting drinks, without compromise. With that foundation in place, we’ve now expanded to include a carefully curated selection of non-alcoholic spirits, mixers, and recipes—plus cocktail kits that almost make things too easy—everything you need to make great drinks at home, your way. Cheers, Carly, Ian, and Team ATB ❤️

Three Spirit

Tenneyson

Giffard

Almave