West Path
Brand · Clothing
A little bit of chance, a touch of grit, and a whole lot of stoke.
We started West Path with the simple idea that there is a better idea to do business. One where the primary focus wasn’t on profitability, but on the impacts the business had on the environment and the communities it was involved with.
We aimed to create something that not only fulfilled us with a sense of purpose, but also positively affected the environment and the people who helped create our goods. When we started, my wife and I were what we called “cube farmers” – people who spend a dutiful 8 hours a day in a cubicle staring at a computer monitor, so that one day we could become a manager and do the same thing for 10 hours a day.
Sure, our work paid the bills, but we just weren’t happy. Hence, the decision to start something with a purpose.
