
Pi00a
Brand · Food and drink
The Story Behind
the Crust
pi00a is a Deaf & CODA family-owned business based in Los Angeles, handcrafting premium gourmet frozen Neapolitan pizzas with bold, globally inspired flavors.
Our dough is made with imported Italian 00 flour, fermented for 24 hours, and blast-chilled to lock in that signature Neapolitan texture, crispy, airy, and full of flavor. Every pizza is a bold, restaurant-quality experience made to enjoy at home in under 10 minutes.
Building Opportunity Through Inclusion
Over 55% of Deaf individuals are under- or unemployed. At pi00a, we’re changing that, one frozen pizza at a time, by creating a workplace where Deaf team members are seen, valued, and given real opportunities to grow, lead, and thrive.
From Restaurant Roots to Frozen Innovation
Our journey began in 2011, when we opened a Deaf-owned and operated restaurant in San Francisco, becoming the first Deaf certified professional pizza makers by the Associazione Verace Pizza Napoletana (VPN), honoring the true art of Neapolitan pizza.
Our journey began in 2011, when we opened a Deaf-owned and operated restaurant in San Francisco, becoming the first Deaf certified professional pizza makers by the Associazione Verace Pizza Napoletana (VPN), honoring the true art of Neapolitan pizza.
Our journey began in 2011, when we opened a Deaf-owned and operated restaurant in San Francisco, becoming the first Deaf certified professional pizza makers by the Associazione Verace Pizza Napoletana (VPN), honoring the true art of Neapolitan pizza.
In 2025, We launched into 36 Whole Foods Market locations in SoCal, AZ, NV, and HI.
A Name That's All About the Flour
pi00a (pronounced pie-oh-ah) is a play on the word “pizza,” swapping the “zz” for “00” which is the premium, imported Italian flour that’s the foundation of our crust. It’s a simple name with a clear message: great pizza starts with great flour.