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Life is Good

Boston, MABrand · Clothing

For 5 years, brothers Bert and John Jacobs sold their homemade t-shirt designs in college dorms up and down the East Coast. They lived on PB&J, slept in their van, and showered when they could. Then, in 1994, their optimism paid off! With just $78 to their names, Bert and John designed their first Life is Good t-shirt and discovered how three simple words could become a rallying cry for optimists everywhere.

lifeisgood.com
@lifeisgoodco

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Life is Good · byword

Men's Old Fashioned Christmas Spirit Long Sleeve Crusher Tee, $34.95

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Women's Green Bean Casserole Tie-Dye Arch Short Sleeve Crusher Boxy Tee, $29.95

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Kids Mashed Potatoes Tie-Dye Arch Short Sleeve Crusher Tee, $16.95

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Men's Dinner Rolls Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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Women's Tofu Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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Men's Pierogis Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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Women's Tummy Ache Survivor Tie Dye Arch Short Sleeve Crusher Boxy Tee, $29.95

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Women's Turkey Tie Dye Arch Short Sleeve Crusher Boxy Tee, $29.95

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Men's Kindred Spirits Short Sleeve Crusher-LITE Slim Fit Tee, $9.99

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Women's Mac 'n Cheese Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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Women's Dinner Rolls Tie Dye Arch Short Sleeve Crusher Boxy Tee, $29.95

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Kids Pumpkin Pie Tie-Dye Arch Long Sleeve Crusher Tee, $20.95

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Men's Tummy Ache Survivor Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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Kids Dinner Rolls Tie Dye Arch Short Sleeve Crusher Tee, $16.95

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Women's Tummy Ache Survivor Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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Women's Tryptophan Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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Women's Leftover Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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Men's Cranberry Sauce Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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Men's Turkey Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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Women's Deviled Eggs Tie-Dye Arch Short Sleeve Crusher Tee, $29.95

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Men's Sourdough Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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Women's Fall Leafy Heart Long Sleeve Crusher Tee, $25.99

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Women's Winter Heart Snowflakes Long Sleeve Crusher Vee, $36.95

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Men's Off the Grid Short Sleeve Crusher-LITE Slim Fit Tee, $9.99

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Men's Mashed Potatoes Tie-Dye Arch Short Sleeve Crusher Tee, $29.95

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Women's Contrast Snowflake Long Sleeve Crusher Vee, $36.95

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Women's Cornbread Tie Dye Arch Short Sleeve Crusher Boxy Tee, $29.95

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Kids Leftover Tie Dye Arch Short Sleeve Crusher Tee, $16.95

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Women's Cute Snowmen Long Sleeve Crusher Tee, $36.95

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Men's Tryptophan Tie Dye Arch Short Sleeve Crusher Tee, $29.95

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