
Jaico Publishing House
Brand
Our late founder, Mr. Jaman Shah, first established Jaico as a book distribution company in 1946. Sensing that independence was around the corner, he aptly named his company Jaico (“Jai” means victory in Hindi). He then saw a significant demand for affordable books in the developing nation and initiated Jaico’s own publishing program to meet the need. His enduring vision continues to guide us as we strive to transform and elevate the lives of our readers.