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Hello!Lucky

Brand · Retailer · Paper goods

Hello!Lucky was inspired by Eunice and Sabrina’s childhood, which was spent living abroad in Asia and Africa, where we were exposed to crafts, entrepreneurship, and pop cultures from around the world. Through our travels and the positive influence of our parents, we adopted a positive, open-minded perspective that embraces diversity, celebrates humor as the ultimate way to connect and get through hard times, recognizes our interdependence, and values creativity, connection and community. Our business got started when Eunice, an artist, learned how to use a letterpress and got hooked on the beautiful quality of letterpress printing. She bought her first press on eBay and started printing cards in her somewhat leaky Oakland, California garage. Sabrina, a non-profit arts and education advocate with a business background, soon joined in to support her sister’s budding business. Hello!Lucky introduced its first letterpress card collection in 2003 at the National Stationery Show in New York City.