Founded by Faraz Zaidi, a first-generation American, FOUND delicately interweaves inspiration from his South Asian heritage and a rural American upbringing-pioneering a visual language at the intersection of both origins. Faraz's dual milieu, a life in Central New Jersey preceded by an origin in Pakistan, forms a rich tapestry of fast and slow living woven together to form the bedrock of the brand's creative philosophy. Each garment is crafted with care and ethical mindfulness, nurturing sustainability and paying homage to time-honored craftsmanship. The world of FOUND is a continual exploration through these disparate cultures and discovered textiles, celebrating clothing as a means of communication and preserving the past through the lens of the present.
