
By Rosie Jane
Brand · Body care
made to live in
by/rosie jane is made to live in.
the moments that connect us.
the moments in between.
we create easy products for our not-so-easy lives.
A TREND, IT’S OUR STANDARD
we started by/rosie jane because we wanted something better. something safer. something beautiful. from the beginning, “clean” has meant creating products we feel good about using and sharing with the people we love. it’s not a label we chase, it’s just how we do things. we care deeply about what goes into our products and what our products go into. people and the planet matter to us, and that shows up in every formula, every bottle, every decision.
SMELL GOOD, FEEL GOOD, DO GOOD
founded by celebrity makeup artist and mom of three, rosie johnston created by/rosie jane with the belief that beauty should feel effortless. we make clean, safe fine fragrances and everyday body care, designed to smell amazing, feel even better, and do a little good along the way. it’s everyday luxury that puts people + planet first.
IT ALL STARTED WITH A LOT OF QUESTIONS
back in 2008, rosie set out to make a fragrance she actually felt good wearing. when she started digging into ingredients and asking questions, she realized how much wasn't being shared. so she made her own. we didn’t set out to start a movement, we just wanted something safe, beautiful, and honest. and we figured others might want that too.