Altura Supply Company
Brand · Food and drink
Throughout college, Carson loved grilling with friends and experimenting with different finishing salts and spices to elevate flavor. His lifelong passion for health and wellness also taught him that nothing is more important for fitness than diet.
That combination ultimately led him to discover French Mineral Sea Salt, which is known for its smooth flavor, naturally occurring electrolytes, and abundance of minerals. He began cooking with French Mineral Sea Salt to amplify flavor and increase mineral intake. The difference was undeniable. Having minerals he was previously lacking made him feel more energized, hydrated, and aligned in his day-to-day life.
After experiencing its effects, he continued using French Mineral Sea Salt and eventually replaced his traditional preworkout supplements with it entirely. The electrolytes in the salt provided the endurance, hydration, and muscle pump he was looking for, all in a single ingredient, without the unnecessary artificial additives, stimulants, and fillers found in most products on the market.
A little over a year later, that personal discovery turned into something much bigger with Altura.
