
Couch McDoodles
Brand · Paper goods
Couch McDoodles started as a simple school social media project—back when Madi was actually painting! Fast forward to April 2020, when she was home from work for a month or two, she got an iPad and started experimenting with digital art.
At first, she created super detailed drawings that took hours, but as life got back to normal, she realized she didn’t have the time to keep up with it. Instead of giving up, she pivoted to what she truly enjoyed—doodling. Wanting to share her creations, she turned them into stickers, and Couch McDoodles was born!
As for the name? The first part is easy. She is usually sitting on her couch when she doodles! The second part has a bit of a story. Years ago, Madi’s brother gave everyone in the family a nickname starting with “Mc” (he was McBaskets—probably because of his basketball skills). When it came time to name her brand, her husband helped her land on “McDoodles,” and it stuck—just like the stickers.