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Line and Kind Paper Co.

San Diego, CABrand · Paper goods

Line & Kind Paper Co. is based in sunny San Diego, CA. Founder & Designer Before L&K, I was a professional ballet dancer and a freelance graphic designer for 10 years. In both, you're bringing someone else's story to life and I craved a completely personal creative outlet. Over the course of a year, I started drawing and those illustrations somehow (I truly don't remember how) got turned into greeting cards and I instantly fell in love with the medium. It brought together all the aspects of ballet & design I loved, the biggest one being connection with others through art. A few years and 150+ products later, here we are! In a world full of bold patterns and overwhelming designs I found myself wanting something simpler. I say "my brain works in shapes" and I think that's pretty evident in my work. I've always gravitated towards simple, shape-based designs, and muted colors. Through L&K I want to create simple and colorful pieces to celebrate the intentional thoughtfulness and kindness of gift-giving.